Reviews of Business Books: Purpose: The Starting Point of Great Companies, by Nikos Mourkogiannis

In The Halo Effect, I point out some basic problems in a number of business books, including Corporate Performance and Culture by James Heskett and John Kotter, In Search of Excellence by Tom Peters and Bob Waterman, Built to Last by Jim Collins and Jerry Porras, Good to Great by Jim Collins, and Big Winners and Big Losers by Alfred Marcus. This section posts brief reviews of other business books. Take a look--and offer your comments, whether you agree or disagree.

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January 04, 2007

Purpose: The Starting Point of Great Companies, by Nikos Mourkogiannis

Who could have anything bad to say about a book on "purpose"? The author offers inspiring words, yes, but dangerously simplistic thinking.

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Reviews of Business Books